Letting Agency Operational Visibility | William Peers Advisory
For letting agency owners managing 100+ properties

Your team is working flat out.
But you still can't see the pipeline.

Your CRM, your accounting software, your contract platform, Rightmove, spreadsheets — none of it talks to each other. You're relying on manual reports that are wrong by the time you read them. We fix that in weeks, not months.

We connect whatever systems you already use — including
Arthur Online Reapit Alto Street.co.uk Expert Agent Xero QuickBooks Signable DocuSign PandaDoc DPS / TDS Rightmove Zoopla Microsoft 365 Google Workspace
Don't see yours? If it holds data, we can probably connect it.

Every letting agency we walk into has the same five problems.

The systems work individually. But nobody can see across the whole business. The MD is the most expensive person in the building — and they're spending their time chasing updates instead of growing the portfolio.

📋

"I can't see the pipeline — what's at viewing stage, what's stuck at referencing, what's overdue for move-in."

Arthur → Spreadsheet → Email → Guesswork
⏱️

"Someone spends half their week building reports that are wrong by the time I read them."

18 hrs/week on manual reporting at one agency
⚠️

"Compliance deadlines are in a spreadsheet. Gas safety, EPC renewals, deposit protection — I don't fully trust it."

One missed deadline = fines, prosecution, lost contracts
🔗

"The CRM's got the data but the team has workarounds for the workarounds. Nobody uses it properly."

CRM underuse → manual processes → invisible cost
🏃

"The team works reactively — whatever shouts loudest gets done first. Nobody knows what's actually urgent."

No task prioritisation → missed follow-ups → lost lets
🔒

"If I'm not in the office chasing things, stuff falls through the cracks. I can't step away."

The MD becomes the system → business depends on one person

What happened when we fixed this at a 12-person letting agency.

A student lettings agency in the North West. 12 staff. A property CRM, accounting software, contract signing platform, deposit protection, and M365 — none of it connected. The MD was relying on daily staff updates and a spreadsheet pipeline he didn't fully trust. Here's what changed.

18 hrs/wk
Manual reporting eliminated
Half a person's entire week — recovered. Lead tracking now updates in real time.
£18k/yr
Admin role not replaced
The admin assistant left. The automation meant the role didn't need filling.
10/week
Manual tasks automated
Recurring data entry, report compilation, and status updates — removed from the team's plate.
Real time
Pipeline visibility
From enquiry to move-in. No more chasing staff for updates. The MD sees it all, live.

"The combined property dashboards mean I'll see the full pipeline without asking anyone. My customer service manager can stop preparing reports for me and actually support our students — that's how we keep them year after year."

— Managing Director, North West Letting Agency

From reactive to visible. In weeks.

We don't sell you software. We connect the systems you already have and build a dashboard that shows you the whole business in real time. Your team works from priorities. You see trends, not just today's fires.

01

The MD gets a daily briefing — without asking anyone

Every question you currently chase staff to answer, delivered to you automatically. Pipeline status, overdue tasks, compliance alerts, occupancy trends. Email or live dashboard — your choice.

02

The team sees what's urgent every morning

No more starting the day by checking seven systems and reacting to whoever shouts loudest. A prioritised task list tells each person exactly what needs doing next.

03

Compliance deadlines alert you before they're missed

Gas safety, EPC renewals, deposit protection, tenancy end dates — tracked automatically with alerts that fire before the deadline, not after. The spreadsheet retires.

04

Your customer-facing staff actually face customers

When the CSM isn't compiling reports or chasing updates, they can do what you hired them for — proactive tenant support, retention, and relationship building that keeps lets renewing.

05

You see trends — not just where you are today

Pipeline velocity. Seasonal patterns. Staff productivity. Conversion rates by source. The data you already have, finally visible and useful for strategic decisions.

Three stages. No lock-in. Just results.

01
Optimise

We walk in, watch how your team actually works, and map every wasted hour. You get a costed report showing exactly where time and money is going — most agencies are surprised by the number.

1-2 weeks · Free operational review starts here
02
Automate

We build your operational dashboard and connect your existing systems. Small, targeted automations feed the data in automatically. Your team stops doing manual work. You start seeing the full picture.

4-6 weeks · Dashboard live and working
03
Assist

Ongoing support as your agency grows. System monitoring, automation maintenance, new dashboards as you need them. Including M365 management if you use it. Your technology partner, not just a one-off project.

Ongoing · Monthly partnership

Find out what your agency's inefficiency is actually costing you.

30 minutes. No pitch. We'll look at how your team works, where the time goes, and what it would take to fix it. Most agency owners we speak to had no idea how much was falling through the cracks.

Book your free review
30 minutes No obligation Video or in-person

William Peers Advisory · Founded by Phil Corrin · 20 years in NHS data intelligence and business transformation · Microsoft 365 certified · Based in the North West, working with letting agencies across Merseyside, Lancashire, and beyond.

Letting Agency Operational Visibility — William Peers Advisory

William Peers Advisory helps letting agency owners with 10-25 staff see what's actually happening across their operations. We connect existing systems — including Arthur Online, Reapit, Alto, Street.co.uk, Expert Agent, PropCo, Loop, Xero, QuickBooks, Signable, DocuSign, PandaDoc, DPS, TDS, Rightmove, Zoopla, OnTheMarket, Microsoft 365, and Google Workspace — into a single operational dashboard that gives MDs real-time visibility of the lettings pipeline, compliance deadlines, task priorities, and team productivity. Based in the North West, serving letting agencies across Liverpool, Merseyside, Lancashire, Manchester, and the wider region. Free operational reviews available. Typical results include 18 hours per week saved on manual reporting, £18,000 per year in recovered staff costs, and full pipeline visibility from enquiry to move-in.